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      How to Turn Your eCommerce Customers into Promoters

      April 23, 2019 | Posted in Customers | By Brent W Peterson

      Advertising and sales tactics have changed drastically with the rise of social media. Typical sales tactics are no longer as effective for promoting your brand. Consumers today tend to seek out brands they feel connected to on a personal level; brand promoters can help you bridge this gap.

      Advertising and sales tactics have changed drastically with the rise of social media. It can be difficult to generate new leads and promote your company when people aren’t typically responding to traditional sales tactics. Consumers today tend to seek out brands they feel connected to on a personal level; brand promoters can help you bridge this gap.

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      Private Labels and Online Retailers: What You Should Know

      April 16, 2019 | Posted in Retail eCommerce | By Brent W Peterson

      A private label product is created or manufactured by a third party and then sold under a specific retailer’s name. You’ve likely used a private label product at some point in your life, such as purchasing a store-brand cereal over a national brand.

      Private label products are making a comeback in both online stores and brick and mortar shops due to a recent consumer trend. Customers are beginning to prefer private labels over the more famous (and expensive) labels, so business owners are scrambling to provide these products to their loyal shoppers. But what exactly is a private label, and how can it affect your store? This brief guide will cover everything you need to know.

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      eCommerce Tips: How to Decide Which Payment Gateway to Use For Online Purchases

      April 11, 2019 | Posted in PayPal | By Brent W Peterson

      For an eCommerce business to be profitable, it needs an easy and efficient way to process online payments. This guide will help you decide which is the best payment platform for your eCommerce store based on cost and ease of use. We also review 3 popular gateways: PayPal, Stripe and Authorize.net.

      Every business owner knows that if they want their eCommerce business to be profitable, they need an easy and efficient way to process online payments. However, many people do not realize just how important it is to choose the right payment gateway for their business and their customers.

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      Wagento is Finalist at the 2019 Imagine Excellence Awards

      April 10, 2019 | Posted in Events | By Brent W Peterson

      Announcement about Wagento becoming a Finalist at the 2019 Imagine Excellence Awards, where hundreds of projects built on Magento were submitted for the 2019 Imagine Excellence Awards in 15 categories like Best-in-Class Omnichannel Experience, Best Sales Channel Growth, B2B Growth, Best Unified Commerce Implementation, and so on.

      We're a few weeks away from the most important event of Magento, Magento Imagine, and we feel so excited that we are part of this amazing community.

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      2019-Must-Have Trends in the eCommerce World

      April 04, 2019 | Posted in Customer Experience | By Brent W Peterson

      With innovative technologies and the emergence of data analytics, the eCommerce industry is delivering better customer experiences. Online businesses have developed successful digital marketing strategies based on what customers buy, how they shop, and how they respond to technology.

      Sales from the retail industry continue to trend upwards, and as brands attempt to remain competitive, customer experience and efficiency remain the top priorities in digital marketing today. With innovative technologies and the emergence of data analytics, the eCommerce industry is delivering better customer experiences. Online businesses have developed successful digital marketing strategies based on what customers buy, how they shop, and how they respond to technology.

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      Digitalization Action Plan for your Business: Part 2

      April 02, 2019 | Posted in Sales | By Brent W Peterson

      Now that the research is out of the way, you can start the more exciting process of actually creating and selling your products online! This half of the digitization plan focuses on marketing your website, attracting customers, and learning how to utilize different tools to help your store stand out amongst your competitors.

      At this point, you’ve likely researched your business idea, written a concrete business plan, and decided on a platform for your online store. Now that the research is out of the way, you can start the more exciting process of actually creating and selling your products online! This half of the digitization plan focuses on marketing your website, attracting customers, and learning how to utilize different tools to help your store stand out amongst your competitors.

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      Innovation labs - Group Buy-in Discount

      April 01, 2019 | By Brent W Peterson

      The Buy-in group discount module will enable merchants to sell their products in bulk and users to get discounts by leveraging social networks to share products. This idea will give both merchants and customers a win-win situation to sell and buy products with the power of social media.

      The Buy-in group discount module will enable merchants sell their products in bulk and users to get discounts by leveraging social networks to share products. 

      In this first screenshot you can see that the number of items needed to get to the next level.  The help area will have Q/A and an explanation of the module.  (Help is not completed as of March 31st)

      The first step is to land a product that is part of a Buy-In campaign and then click on the Join Buy-In button. 

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