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      WhatsApp is Changing the Way Businesses Work in India

      November 12, 2018 | Posted in Social Media | By Vijay Golani

      As India enters an Internet boom, more people are using the web for eCommerce shopping. eCommerce platforms like Flipkart and Amazon hold a majority of the business, however an unlikely player is popping up across India - WhatsApp. Whatsapp is changing the way small businesses operate in India.

      Every day, hundreds of people in India are joining the world wide web for the first time in their lives. In a country that was virtually offline just years ago, more than 500 million people are now able to access everything the Internet has to offer. As the country enters this Internet boom, more and more people are using the web for eCommerce shopping. While giant eCommerce platforms like Flipkart and Amazon hold a majority of the business, an unlikely player is also popping up across India - WhatsApp. This free download messenger is changing the way small businesses operate in India.

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      The Hidden Costs of a SaaS Platform

      November 08, 2018 | Posted in Security | By Brent W Peterson

      Companies are turning to Software as a Service (SaaS) as a cost-effective option for ecommerce. This may not be the most affordable option. When your website grows or needs customization, you could face hefty costs. SaaS websites have a one-size-fits-all framework, providing little room for growth.

       
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      Customer Service Comes First!

      November 06, 2018 | By Brent W Peterson

      Shift your business into a customer-first mentality, it is necessary to start thinking of your clients as human beings and not just data points. Of course, you’ll still want to be paying attention to customer statistics, but your actual interaction with customers should feel personal to them.

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      Scrum and Agile Project Management

      November 01, 2018 | Posted in Magento | By Brent W Peterson

      Some people immediately think of the agonizing group projects they endured in high school when they hear the term “project management.” Like group projects, inefficient management methods can leave people feeling frustrated, unmotivated, or confused.

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      Why India is the Next eCommerce Revolution

      October 29, 2018 | Posted in Magento | By Vijay Golani

      The United States and China are known as the two biggest players in the eCommerce industry, but another country is making a name for itself. India is quickly rising to become the next eCommerce Revolution. The eCommerce giant owns a huge percentage of the online marketplace.

       

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      Win in B2B Online by Remaining Flexible

      October 26, 2018 | Posted in B2B | By Brent W Peterson

      In the age of Google, B2B buyers have done their research and know the benefits of each supplier. Companies must become flexible to meet all of the consumer’s needs. The online B2B model is no longer a bidding war; it's a battle over customer service.

      In the age of Google, customers are becoming more savvy than ever before. B2B buyers have done their research and know the benefits of each supplier. This unlimited access has changed the sales structure. Instead of delivering a standard sales pitch and hoping consumers bite, companies must become flexible to meet all of the consumer’s needs. The online B2B model is no longer a bidding war; it's a battle over customer service. Read More

      Magento is SEO Simplicity

      October 25, 2018 | By Brent W Peterson

      Every successful e-commerce business owner knows that higher search engine rankings lead to more page visits and sales. Increasing your search engine optimization (SEO) increases your profits, and should be the main focus of your online marketing strategy.

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