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      How Much Does Color Psychology Influence Online Shoppers?

      October 01, 2019 | Posted in Online Store | By Luis Gomez Morin

      Color psychology is about how colors can affect consumers’ emotions, which in turn can improve or decrease the chance that they will buy an item online.

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      How to Solve Your SEO Problems in Magento

      September 12, 2019 | Posted in Magento | By Nikki Lanzer

      In this brief guide, we highlighted a few simple solutions to the most common issues that retailers face when it comes to SEO in Magento.

      Magento 2 is designed to make it easier than ever for merchants to build mobile-friendly online stores, complete with the latest technologies and tools. However, although the platform can successfully keep up with evolving consumer demands and Google algorithms, retailers can sometimes run into trouble when it comes to SEO.

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      Adobe Open Source: Let’s Build Something Great Together

      August 01, 2019 | Posted in Open Source | By Brent W Peterson

      After streamlining the submission process for developers and making it easier for people to contribute to projects, Adobe went from being ranked as the 32nd largest corporate open source contributor to the 14th in less than two years.

      Adobe’s commitment to open source software has improved exponentially since the company first announced plans to centralize open source efforts in 2017. After streamlining the submission process for developers and making it easier for people to contribute to projects, Adobe went from being ranked as the 32nd largest corporate open source contributor to the 14th in less than two years.

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      Dynamic Email Is Here!

      July 11, 2019 | Posted in Best Practices | By Brent W Peterson

      Gmail has recently released an exciting “dynamic email” function on their platform that will allow users to complete more tasks across multiple channels without having to go to another page, log in to a different profile, or visit another website.

      For a number of years, email has generally stayed the same. Inboxes and email functions haven’t evolved at the same rate as other technologies, and there haven’t been any revolutionary ideas to improve the system… until now.

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      Best Product Page Designs You Can R&D (Ripoff and Duplicate)

      July 02, 2019 | Posted in Web Design | By Brent W Peterson

      Your product page design is the most important aspect of your website. Whenever a customer clicks on an item, the product description, page layout, ease of use, and other features (like chat bots), will come together to influence the shopper. There are several small pieces that have to come together, and with the rise of mobile commerce, product pages must also be fast and mobile-friendly.

      Your product page design is the most important aspect of your website. Whenever a customer clicks on an item, the product description, page layout, ease of use, and other features (like chat bots), will come together to influence the shopper. There are several small pieces that have to come together, and with the rise of mobile commerce, product pages must also be fast and mobile-friendly.

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      5 CRO Mistakes and How to Avoid Them

      June 25, 2019 | Posted in Best Practices | By Luis Gomez Morin

      Conversion Rate Optimization (CRO) is a great way to increase your conversion rates and ultimately increase your company profits. However, the CRO process is not foolproof. If you make mistakes during your CRO testing, this can cost your company both customers and money. Here are 5 common CRO mistakes and how to avoid them.

      Conversion Rate Optimization (CRO) is a great way to increase your conversion rates and ultimately increase your company profits. However, the CRO process is not foolproof. If you make mistakes during your CRO testing, this can cost your company both customers and money.

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      Hazards and eCommerce Effects of Selling Fake or Low-Quality Products Online

      June 11, 2019 | Posted in Best Practices | By Luis Gomez Morin

      Customers and online merchants are both negatively affected by these illegitimate sellers, leaving them with numerous doubts and questions. For instance, what does this rise in fake sellers mean for legitimate eCommerce retailers?

      According to a survey conducted by MarkMonitor in 2017, roughly 1 in 4 online shoppers reported that they had been tricked into buying a fake or bad-quality item. Of these sales, 39% of fake products came from online marketplaces such as Amazon and eBay. Even though there are rules and regulations set in place by these marketplaces, scam artists keep finding new ways to bypass the system to sell their poorly-made items.

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