The future of eCommerce is looking bright for online retailers. By 2021, it’s estimated that there will be about 2.14 billion online shoppers located around the world; in other words, over 25% of the global population will be browsing through eCommerce stores just 2 years from now! As business leaders have been considering the potential of this massive audience and the capabilities of their online stores, many have started to implement smart commerce features and strategies in an effort to stand out from their competitors.Read More
Advertising and sales tactics have changed drastically with the rise of social media. It can be difficult to generate new leads and promote your company when people aren’t typically responding to traditional sales tactics. Consumers today tend to seek out brands they feel connected to on a personal level; brand promoters can help you bridge this gap.Read More
The next generation is not just approaching the workplace, they’re here. And the face of business to business transactions has drastically changed.
Salespersons are no longer the initial point of contact for most buyers. Customers want to begin their transactions online and are much more willing to trust outside sources than a company’s sales staff. If your company deals in B2B transactions, then a stellar eCommerce website is an absolute must. Optimizing B2B eCommerce websites doesn’t have to be hard. Here are some of the most vital elements to consider.Read More