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      The eCommerce Paradox: Why are eCommerce Giants Betting on Physical Stores?

      September 24, 2019 | Posted in eCommerce | By Luis Gomez Morin

      Physical stores aren’t “dying out” as people assumed they would. Many of the biggest online retailers are betting on brick-and-mortar stores to stay ahead.

      When eCommerce started booming several years ago, people everywhere seemed to be worried about the future of brick-and-mortar stores. Small business owners were concerned that their companies would be overshadowed by the likes of Amazon and Alibaba, and major enterprises began to scramble to create their own eCommerce sites.

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      5 Helpful Social Media Metrics for eCommerce Companies

      August 20, 2019 | Posted in Social Media | By Nikki Lanzer

      with so many different ways to measure social media performance, it can be difficult for retailers to know which strategies are the most beneficial. read about 5 Helpful Social Media Metrics for eCommerce Companies

      If you maintain active social media accounts for your business (which you definitely should!), metrics matter. Even if you don’t run paid ad campaigns on these social platforms, it would be counterintuitive to put time and effort into something that doesn’t yield positive results. However, with so many different ways to measure social media performance, it can be difficult for retailers to know which strategies are the most beneficial.

      In this quick guide, we’ll cover 5 of the best ways to determine the effectiveness of your social marketing tactics. After tracking these metrics, you’ll have all the insights you need to create better campaigns, attract more followers, and grow your business.

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      Monetize Your Mobile Commerce

      May 30, 2019 | Posted in Marketing | By Brent W Peterson

      Mobile commerce is the future. It is expected to represent 45% of all commerce sales by 2021. With millions of smartphone users conducting business on their mobile phone, merchants without a mobile app or a mobile-friendly website are missing out on an excellent source of revenue.

      Mobile commerce is the future. In fact, mobile commerce is expected to represent 45% of all commerce sales by 2021, and this number is projected to increase in the coming years. With millions of smartphone users conducting business on their mobile phone, merchants without a mobile app or a mobile-friendly website are missing out on an excellent source of revenue. Thus, they should immediately start to prioritize mobile marketing.

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      Bolivia- What to Expect From an eCommerce Market That is Growing Slowly but Surely?

      May 09, 2019 | Posted in eCommerce LATAM | By Brent W Peterson

      While there are still many developments to be made and steps to be taken, Bolivia has made significant strides in the realm of eCommerce. As with other small economies, eCommerce is steadily rising in Bolivia. This is a good example of how small eCommerce markets are growing.

      While there are still many developments to be made and steps to be taken, Bolivia has made significant strides in the realm of eCommerce. As shopping online becomes more efficient and more people in Bolivia gain access and the ability to purchase products and services using the Internet, eCommerce is steadily rising in Bolivia.

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      10 Razones Para Usar Magento

      May 06, 2019 | Posted in Magento | By Luis Gomez Morin

      Magento es la plataforma lider de comercio electrónico para crear tiendas en línea. 260,000 comerciantes han creado sitios web exitosos con Magento. Le damos 10 razones por qué las empresas escogen Magento sobre otras plataformas, como ser personalización, fácilidad de uso, diseño responsivo, ect.

       

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      5 Ways to Increase Customer Loyalty

      April 25, 2019 | Posted in eCommerce | By Brent W Peterson

      Loyal is very important. Acquiring a new customer can cost five to 10 times more than selling to a current customer. Loyal customers spend approximately 67% more on average than a new one. Building brand loyalty can cost a bit of money to ensure customer satisfaction, but the price is worth it.

      Finding new customers is essential to help your business grow; however, loyal customers are just as important. Acquiring a new customer can cost five to 10 times more than selling to a current customer. Loyal customers spend approximately 67% more on average than a new one. Building brand loyalty can cost a bit of money to ensure customer satisfaction, but the price is worth it. Here are 5 ways to increase customer loyalty:

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      eCommerce Tips: How to Decide Which Payment Gateway to Use For Online Purchases

      April 11, 2019 | Posted in Sales | By Brent W Peterson

      For an eCommerce business to be profitable, it needs an easy and efficient way to process online payments. This guide will help you decide which is the best payment platform for your eCommerce store based on cost and ease of use. We also review 3 popular gateways: PayPal, Stripe and Authorize.net.

      Every business owner knows that if they want their eCommerce business to be profitable, they need an easy and efficient way to process online payments. However, many people do not realize just how important it is to choose the right payment gateway for their business and their customers.

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