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      How to Turn Your eCommerce Customers into Promoters

      April 23, 2019 | Posted in Customer Satisfaction | By Brent W Peterson

      Advertising and sales tactics have changed drastically with the rise of social media. Typical sales tactics are no longer as effective for promoting your brand. Consumers today tend to seek out brands they feel connected to on a personal level; brand promoters can help you bridge this gap.

      Advertising and sales tactics have changed drastically with the rise of social media. It can be difficult to generate new leads and promote your company when people aren’t typically responding to traditional sales tactics. Consumers today tend to seek out brands they feel connected to on a personal level; brand promoters can help you bridge this gap.

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      How to Improve the B2B User Experience

      March 19, 2019 | Posted in Magento | By Luis Gomez Morin

      B2B websites are notorious for having confusing web layouts and frustrating obstacles due to outdated UX (user experience) designs. With almost 40% of users leave sites that don’t meet their standards, improving the UX is a priority for businesses. Here, we present some guidelines so you make sure your B2B site offers a great UX.

      B2B websites are notorious for having confusing web layouts and frustrating obstacles, primarily due to outdated UX (user experience) designs. Many types of B2B software date back to the 90’s and early 2000’s, when the main goal of software developers was to incorporate loads of features instead of thinking about the user experience. Today, with almost 40% of users leaving sites that don’t meet their standards, improving the UX is a priority for businesses.

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      7 Tips on How to Protect Your Online Store From Fraud

      February 19, 2019 | Posted in Security Enhancements | By Brent W Peterson

      E-commerce is not without risks. One of the main challenges is fraud. According to the ACFE (Association of Certified Fraud Examiners), almost 50% of small e-commerce businesses have fallen victim to fraud, costing approximately $114,000 per occurrence. A quick guide to protect yourself from fraud.

      E-commerce has revolutionized how we shop. A few years ago, you wouldn’t have imagined that you could shop for shoes, clothes, bags, accessories, and gadgets while at home or in your office. Unlike other methods of shopping, e-commerce is the most convenient. As an e-commerce store owner, you’re able to reach more customers, cover a wider territory, and you don’t need to have a physical store.

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