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How to Improve the B2B User Experience

B2B websites are notorious for having confusing web layouts and frustrating obstacles, primarily due to outdated UX (user experience) designs. Many types of B2B software date back to the 90’s and early 2000’s, when the main goal of software developers was to incorporate loads of features instead of thinking about the user experience. Today, with almost 40% of users leaving sites that don’t meet their standards, improving the UX is a priority for businesses.

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This entry was posted on March 19, 2019 by Luis Gomez
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