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Establish a Conversion Rate Optimization (CRO) Program

The ultimate goal for any eCommerce business, should be to turn leads into conversions. However, with so many options for customers online, it's becoming increasingly difficult to close the deal. By tracking your conversion rates, you can use A/B testing to find the best Conversion Rate Optimization (CRO) plan for your company.

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This entry was posted on June 20, 2019 by Brent W Peterson

Monetize Your Mobile Commerce

Mobile commerce is the future. In fact, mobile commerce is expected to represent 45% of all commerce sales by 2021, and this number is projected to increase in the coming years. With millions of smartphone users conducting business on their mobile phone, merchants without a mobile app or a mobile-friendly website are missing out on an excellent source of revenue. Thus, they should immediately start to prioritize mobile marketing.

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This entry was posted on May 30, 2019 by Brent W Peterson

Do Something Better, Not “New”

Every day, millions of people are bombarded with the word “new” on commercials, magazines, billboards, and social media platforms. Emerging new companies proudly market their new products, entrepreneurs claim to have new solutions to old problems, and thousands of new ideas come to light every single day. In fact, we see the word “new” so often that it’s starting to lose its true meaning. Instead of marketing your business ideas as “new,” you should focus on becoming a better company that creates better products than your competitors.

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This entry was posted on February 28, 2019 by Luis Gomez Morin

El Servicio Al Cliente Es Primero

El trabajo no termina después de haber creado un gran producto y de lanzar su tienda online con Magento, ya que su empresa de E-commerce debe tener todas las herramientas necesarias para tener éxito. Si bien no hay nada de malo en centrarse en su marca y en la optimización del sitio, simplemente no es suficiente confiar solo en la calidad de su producto para impulsar las ventas. Necesita algo más. El algo especial que muchas empresas carecen, a menudo es: un gran servicio al cliente, que es útil tanto para el comerciante como para el cliente.

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This entry was posted on February 27, 2019 by Brent W Peterson

Shopify vs Magento

Encontrar la plataforma de comercio digital adecuada para su empresa puede marcar la diferencia entre el éxito y el fracaso. En el mundo digital de hoy, dos plataformas de comercio se han convertido en las caras de la industria: Magento y Shopify. Aunque tienen algunas similitudes, estas dos plataformas tienen diferentes características que pueden ser más adecuadas para a su empresa.

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This entry was posted on February 25, 2019 by Brent W Peterson

Momentos Destacados de Mage Titans México 2018

 

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This entry was posted on November 20, 2018 by Madeleine Peterson

Definiendo KPIs con Enhanced Ecommerce de Google Analytics

 

Toda empresa que desee prosperar en el mundo del comercio electrónico debe tener objetivos y metas alcanzables que la impulsen hacia el éxito. Para asegurarse de que los objetivos se alcancen y cumplan, las empresas de comercio electrónico deben tener herramientas que midan el progreso hacia sus metas.

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This entry was posted on September 25, 2018 by Brent W Peterson
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