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      PayPal: Mobile Express Checkout

      November 13, 2019 | Posted in Mobile Commerce | By Brent W Peterson

      In an attempt to shorten the mobile checkout process and encourage shoppers to complete their transactions, a number of retailers conducted an experiment by prominently featuring a more convenient payment option on their sites.

      Online shoppers expect to have smooth, easy checkout experiences—especially when they’re using a mobile device. If a mobile checkout process takes too long to complete, customers are likely to abandon their cart mid-purchase. In an attempt to shorten the checkout process and encourage shoppers to complete their transactions, a number of retailers conducted an experiment by prominently featuring a more convenient payment option on their sites.

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      2020 Expectations for eCommerce Growth in Mexico

      November 07, 2019 | Posted in eCommerce Mexico | By Nikki Lanzer

      As Mexico continues to grow into its rapidly expanding eCommerce market, we can expect to see its online ecosystem evolve and mature into a highly competitive and successful marketplace.

      Mexico is turning into a thriving hub for eCommerce businesses, with over 88 million regular internet users. The country is firmly middle-class, and the convenience of mobile shopping has become familiar to a significant number of consumers. As Mexico continues to grow into its rapidly expanding eCommerce market, we can expect to see its online ecosystem evolve and mature into a highly competitive and successful marketplace.

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      Top 3 Ways to Optimize the Mobile Checkout Experience

      October 30, 2019 | Posted in Mobile Commerce | By Brent W Peterson

      mobile conversion rates are much lower than other digital shopping platforms. Retailers need to start acting now to accommodate consumers’ changing behaviors, and Magento is here to help.

      Mobile shopping has become increasingly common in the past few years, and according to researchers from Statista, the trend will continue to gain traction. Mobile shopping accounted for 23% of total eCommerce sales in 2017, and this number is estimated to rise to nearly 54% in the United States by 2021. However, despite the fact that 82% of Americans have used their mobile device to browse stores online, mobile conversion rates are much lower than other digital shopping platforms. Retailers need to start acting now to accommodate consumers’ changing behaviors, and Magento is here to help.

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      Would Your eCommerce Business Benefit from a PWA?

      October 24, 2019 | Posted in Mobile Commerce | By Nikki Lanzer

      If you’re thinking about creating a mobile app, you can choose native apps or progressive web apps (PWAs). Creating a native app may be more familiar, but PWAs are quickly becoming more popular

      Mobile commerce is expected to make up the majority of eCommerce sales within the next few years, so now is the time for retailers to begin planning for the future of their online stores. With millions of users already using mobile devices to search for and purchase items, you could end up facing increased bounce rates and lower conversions if your site still isn’t mobile-friendly.

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      How Big is Mobile Commerce in 2019?

      June 27, 2019 | Posted in Mobile Commerce | By Brent W Peterson

      It should be noted, however, that mobile commerce is not simply a different way for customers to shop online. The power of mobile commerce is already advancing eCommerce as we know it.

      Anyone who thought that mobile commerce would be a mere passing trend couldn’t have been further from the truth. Mobile commerce, or online shopping via a mobile device or tablet, is driving the majority of eCommerce sales today, and it shows no signs of decreasing in popularity. According to global studies by Statista, researchers estimate that mobile commerce will account for nearly 73% of total eCommerce sales by 2021.

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      Monetize Your Mobile Commerce

      May 30, 2019 | Posted in Marketing | By Brent W Peterson

      Mobile commerce is the future. It is expected to represent 45% of all commerce sales by 2021. With millions of smartphone users conducting business on their mobile phone, merchants without a mobile app or a mobile-friendly website are missing out on an excellent source of revenue.

      Mobile commerce is the future. In fact, mobile commerce is expected to represent 45% of all commerce sales by 2021, and this number is projected to increase in the coming years. With millions of smartphone users conducting business on their mobile phone, merchants without a mobile app or a mobile-friendly website are missing out on an excellent source of revenue. Thus, they should immediately start to prioritize mobile marketing.

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      Can You Improve Doing Mobile Commerce By Yourself? The Answer is No

      May 23, 2019 | Posted in Mobile Commerce | By Brent W Peterson

      Consumer demands for eCommerce stores continue to inspire constant innovations and technologies from companies around the globe. However, despite the quick developments in eCommerce, many online stores are still sorely lacking one key factor that will lead to ongoing success: mobile optimization.

      Consumer demands for eCommerce stores continue to inspire constant innovations and technologies from companies around the globe. Some businesses have already started to implement AR and VR features on their websites, others have created ultra-fast checkout processes, and some have mastered omnichannel selling. However, despite the quick developments in eCommerce, many online stores are still sorely lacking one key factor that will lead to ongoing success: mobile optimization.

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