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      Why Outbound Marketing Must Support Inbound Marketing

      October 15, 2019 | Posted in Social Media | By Luis Gomez Morin

      Instead of sticking to one strategy, marketers should combine outbound info with their inbound marketing efforts to create truly powerful campaigns.

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      Top 5 Metrics to Measure Success of Inbound Marketing Campaigns

      October 08, 2019 | Posted in Performance | By Luis Gomez Morin

      If you’re looking to revamp your ads campaigns, you can focus on these 5 key metrics:

      Old-fashioned marketing campaigns are quickly becoming a thing of the past as customers and merchants prefer the efficiency and convenience of digital marketing. While you may be relieved that you no longer have to make cold calls or advertise in your local newspaper, these methods were a little easier for retailers to track.

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      The Must-Know Statistics for Content Marketing

      August 28, 2019 | Posted in Social Media | By Lianna Arakelyan

      Managing all the ins and outs of your company can quickly become overwhelming if you don’t have the right tools. Along with keeping track of essential tasks, such as financials, customer service, marketing,

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      5 Helpful Social Media Metrics for eCommerce Companies

      August 20, 2019 | Posted in Social Media | By Nikki Lanzer

      with so many different ways to measure social media performance, it can be difficult for retailers to know which strategies are the most beneficial. read about 5 Helpful Social Media Metrics for eCommerce Companies

      If you maintain active social media accounts for your business (which you definitely should!), metrics matter. Even if you don’t run paid ad campaigns on these social platforms, it would be counterintuitive to put time and effort into something that doesn’t yield positive results. However, with so many different ways to measure social media performance, it can be difficult for retailers to know which strategies are the most beneficial.

      In this quick guide, we’ll cover 5 of the best ways to determine the effectiveness of your social marketing tactics. After tracking these metrics, you’ll have all the insights you need to create better campaigns, attract more followers, and grow your business.

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      WhatsApp is Changing the Way Businesses Work in India

      November 12, 2018 | Posted in Social Media | By Vijay Golani

      As India enters an Internet boom, more people are using the web for eCommerce shopping. eCommerce platforms like Flipkart and Amazon hold a majority of the business, however an unlikely player is popping up across India - WhatsApp. Whatsapp is changing the way small businesses operate in India.

      Every day, hundreds of people in India are joining the world wide web for the first time in their lives. In a country that was virtually offline just years ago, more than 500 million people are now able to access everything the Internet has to offer. As the country enters this Internet boom, more and more people are using the web for eCommerce shopping. While giant eCommerce platforms like Flipkart and Amazon hold a majority of the business, an unlikely player is also popping up across India - WhatsApp. This free download messenger is changing the way small businesses operate in India.

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      My Social Media Experiment / Disaster

      January 02, 2017 | Posted in Social Media | By Brent W Peterson

      My Social Media Experiment / Disaster

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